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Why It’s Important For a Leader to ‘Eat Their Own Dog Food‘

A rarely discussed trait of an Audacious Leader, this episode is all about what happens AFTER a leader preaches what strategy and actions are needed to move the business forward.


The leader pronounces what is needed and then acts in a manner inconsistent with what they said. And people notice.


The leader’s actions are remembered. Employees conclude that the sermon can’t be believed.


In this episode, Roy and Ian discuss the actions a leader must take to ‘Eat Their Own Dog Food’ and demonstrate to the organization their commitment to ‘Act as they Say’.


You can listen to this episode, and enjoy past episodes of the 'Fast and Furious' series right now, on our Podcast page or Spotify.


“Fast and Furious” is gratefully sponsored by Indigenous Corporate Training Inc. in Canada.


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